The Rise of Micro-Influencers in Nigeria: Why Your Brand Doesn’t Need a Celebrity in 2026

Nigerian brands are discovering a game-changing truth in 2026: bigger isn’t always better when it comes to influencer marketing. While celebrity endorsements still capture attention, a quiet revolution is reshaping how smart businesses connect with their audiences. Micro-influencers—creators with 1,000 to 100,000 followers—are delivering engagement rates and conversion numbers that leave traditional celebrity partnerships in […]
Google Lunches Site Kit Plugin for WordPress Developers

Google has anounced the lunching of a full version of site kit after auccefully testing the developer version for 6 months according to Google, Site Kit is available for everyone to install from the WordPress plugin directory. Site Kit is Google’s official WordPress plugin – it enables you to setup and configure key Google services, get […]
